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Accomplished technical marketing group manager with over 11 years experience in the high tech industry. Proven strengths include developing & implementing innovative solutions and information management optimization. Creates a positive work environment, virtual team management across organizations and budget control. On time delivery, initiated strategies, strong problem solving skills.
PROFESSIONAL EXPERIENCE
Sun Microsystems, Inc., Internet Services, Customer Network Platform, Bay Area, CA
Web Publishing Innovation Manager 2000 to 2008
Manages teams and budget to develop web marketing programs. Drives web publishing strategy, policy & philosophy. Leads analysis of business practices and architect new approaches to improve communications and/or business processes. Creates and manages web processes for content, architecture, design, user experience, quality assurance, and technology direction.
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Engineered “Try and Buy” online application system which grew from zero to $6M in the first year. Rolled out the program to 23 country sites in 13 languages which grew participation and 300+ new customers
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Initiated and trained country publishing team to leverage free technologies which enabled them to use a translation service. The changes produced a 20% increase in productivity and 15% reduction in translation cost. The team also increased the number of venues supported by 12%
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Innovated implementation and management of Software Portfolio Download Process improving customer satisfaction. Solution enabled customer information to be captured and automatically update their download history with the Sun Connection Portal. This six month temporary solution has successfully increased downloads for two years now without requiring incremental engineering
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Managed a cross-functional team of 20 for infrastructure migration saving $240K per annum
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Saved $180K in the first year through initiation for free software deployment which enabled the removal of a vendor and program management elimination
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Architected “Promotions” deployment solution that enabled global deployment, translation and management from a centralized tool. The solution enabled material production cost reduction by 65% and reduced the country deployment time from two weeks to one day
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Introduced email registry management tool and trained users. Successfully removed 100% spam and a cost reduction expected to exceed $250k per year
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Designed and drove key innovations, improving customer satisfaction while reducing cost to produce and manage content
DrivAd, Inc., Bay Area, CA
Director Product Development 2005 to 2006
Responsible for strategic planning and product development of the DrivAd Service. Directed team of Senior Developers and IT professionals to build and maintain product and intranet infrastructure.
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Built and managed a development and operations team of six people from zero
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Architected and Launched new site design which led to a 23% growth in registrations
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Improved customer satisfaction by 37%
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Designed system architecture and processes enabling efficient development
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Identified key feature enhancements to increase the company's net value
BIGSTEP.COM, San Francisco, CA
User Experience Engineer 1999 to 2000
The User Experience Engineer (UEE) is responsible for connecting design to system engines. The UEE represents both the needs of the customer to Engineering and the capabilities of the back-end architecture to User Experience and design group.
Launched online application which enabled customers to build their web site using a template driven system
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Integrated AOL Single Sign-on. Team implemented on schedule which enabled BIGSTEP to be sole partner to meet its deadline
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Resolved debilitating defect within system that eliminated customer support tickets for a variety of symptoms by 14%
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Developed JSP and Perl tools producing net reductions of content files and quicker update abilities for publishers
Human Focus International Limited, Workcare Limited, London, England
Marketing and Distribution Manager 1996 to 1999
This cross-functional five person team produced all the company's marketing print and product packaging materials. Managed product production, order fulfillment, planning & execution of company marketing and training events.
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Initiated large scale direct mail campaigns that led to a 20% growth in sales
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Designed and implemented a TQM program that reduced product quality related returns from one per day to just two per quarter
EDUCATION / PROFESSIONAL DEVELOPMENT
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